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Parle-G: G Maane Genius
In the happiness of others lies our own.
The TVCs have been conceptualized to highlight emotional intelligence in children; who are selfless and believe in the goodness, happiness, and well-being of others.
Each film is a depiction of courage and generosity, and how parents are looking to ensure their children learn these core values early in their life.
All the ad films in the campaign are inspired by the message, “Jo Auron ki Khushi mein, Paye Apni Khushi”.